When we explore SEO at a macro level,
there are two parts every SEO campaign should include to give it the
best chance of increasing rankings, traffic, and conversions. These two
parts are on-site or on-page SEO, and offsite SEO. In this post, we are
going to explain the basics of on-page SEO and the on-site strategies
that can provide the biggest impact On Page SEO Ranking Factors.
- Keyword in Title
- Keyword in the beginning of the Title
- Keyword in Meta Description
- Keyword in URL Structure
- Keyword in image “alt” tag
- Keyword in Bold/Italic
- Keyword in Header Tag (H1, H2, H3, H4, etc.)
- Keyword in the first 100 words of a page
- Keywords in Internal Anchor Texts
- Placement in Outbound Links
- Page Load Time
- Post Long Content
- Post Readability Content
- Keyword Placement in Content
- Content Uniqueness
- Content Freshness
- Duplicate Content
- Keyword Density
- Presence of Schema Markup
- Mobile-Friendliness
- Social Sharing
- Broken Link Management
- HTTPS
- XML sitemap
- Redirection
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